Garry Edwards
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I don't want to take this thread too far off topic, but on the subject of celebrity photographers...
There is one gentleman in another country who sells a little plastic gizmo. He sells it at a very high price and claims great things for it, and says that as he is one of his country's top wedding photographer and uses it at all the very high priced weddings that he shoots, other people need it. But nobody has ever actually found any real evidence that he actually photographs weddings. In fact, he is so busy promoting his expensive little gizmo that some people have worked out that he doesn't have time to photograph weddings.
Then there is someone else who sells a very expensive lighting accessory, it's identical to other products on Hong Kong Ebay except that his name is printed on it and it costs 6 times as much.
Then there is someone else, who I saw demonstrating some lighting equipment. He used a superb model and 'photographed' her in a range of different poses and with different lighting setups, and the finished shots were displayed on a big screen. Except that they weren't, what was displayed were shots that he had taken earlier and which had been very skilfully retouched. As someone who has a lot of experience in using that type of lighting equipment, I can categorically say that those results could not be obtained without the retouching.
And there's someone else who seems to make pots of money training other photographers. Good luck to him on the money making aspect, but personally I would place him very much at the beginner level.
What do all of these people have in common? Good presentation and good marketing.
Terry says that
I don't claim to be in their class, but I did close down my own website some years ago, I was getting too much work and didn't want to gain any more clients. Since then, the work has fallen off to some extent but because I am doing more and more work for Lencarta I'm very happy with the regular work that comes in from regular clients.
In other words, and to misquote C.S.Forrester,
There is one gentleman in another country who sells a little plastic gizmo. He sells it at a very high price and claims great things for it, and says that as he is one of his country's top wedding photographer and uses it at all the very high priced weddings that he shoots, other people need it. But nobody has ever actually found any real evidence that he actually photographs weddings. In fact, he is so busy promoting his expensive little gizmo that some people have worked out that he doesn't have time to photograph weddings.
Then there is someone else who sells a very expensive lighting accessory, it's identical to other products on Hong Kong Ebay except that his name is printed on it and it costs 6 times as much.
Then there is someone else, who I saw demonstrating some lighting equipment. He used a superb model and 'photographed' her in a range of different poses and with different lighting setups, and the finished shots were displayed on a big screen. Except that they weren't, what was displayed were shots that he had taken earlier and which had been very skilfully retouched. As someone who has a lot of experience in using that type of lighting equipment, I can categorically say that those results could not be obtained without the retouching.
And there's someone else who seems to make pots of money training other photographers. Good luck to him on the money making aspect, but personally I would place him very much at the beginner level.
What do all of these people have in common? Good presentation and good marketing.
Terry says that
and this is very true. Some of the very best photographers just can't show the work they do, they may have the legal right to do so but they would lose their clients if they did.Many of the more visible ones that have a massive web presence are almost unknown in the real world, and equally many highly successful ones have no web presence at all.
I don't claim to be in their class, but I did close down my own website some years ago, I was getting too much work and didn't want to gain any more clients. Since then, the work has fallen off to some extent but because I am doing more and more work for Lencarta I'm very happy with the regular work that comes in from regular clients.
In other words, and to misquote C.S.Forrester,
I judge a man not by what others say about him but from what I see him do.
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