Nikon to start major cost cutting

Perhaps it is the wheel turning full circle - back to when people wanted a 'proper' photograph taking, they turned to a specialist.

If cameras become out dated, the ones you have will still work perfectly fine for a long time.

People said the internet would kill magazines. That it has had an effect is true, but it has certainly not 'killed them' - in fact I am now working o a new launch that has just had its first issue hit the shelves. This was as a result of people clamouring for it, when the predecessor was closed (through bad business management, not lack of readers/advertisers).

Magazines fill a niche that nothing else can - cameras will do the same.

Records - remember those LPs that were replaced by CDs and downloads.....funny how they are the new fashion in music listening. I never gave up on mine, but I see that turntables are coming back into fashion again and vinyl is being repressed.
 
frod said:
Unlike most of the other manufacturers, Nikon are mainly a consumer camera company
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All camera companies are consumer camera companies. Many more 'professional' cameras are bought by amateurs than by professionals. If this were not the case, there wouldn't be enough demand to manufacture the professional models.

Not just cameras, it's the same with guitars, golf clubs, etc.


Steve.
 
Lensflare said:
Perhaps it is the wheel turning full circle - back to when people wanted a 'proper' photograph taking, they turned to a specialist.

If cameras become out dated, the ones you have will still work perfectly fine for a long time.

People said the internet would kill magazines. That it has had an effect is true, but it has certainly not 'killed them' - in fact I am now working o a new launch that has just had its first issue hit the shelves. This was as a result of people clamouring for it, when the predecessor was closed (through bad business management, not lack of readers/advertisers).

Magazines fill a niche that nothing else can - cameras will do the same.

Records - remember those LPs that were replaced by CDs and downloads.....funny how they are the new fashion in music listening. I never gave up on mine, but I see that turntables are coming back into fashion again and vinyl is being repressed.
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Yes an interestingly NME is now been given away free !
 
Steve Smith said:
All camera companies are consumer camera companies. Many more 'professional' cameras are bought by amateurs than by professionals.
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Steve, you're into old cameras the Hassellblad, Sinars, MPPs of the 70/80s were properly not the case back then. Even the F2, F3 etc were not churned out of Nikons factories with the same frequency as they are today. I would suggest that back then they weren't but I do agree the market had changed. Today anyone can set themselves up as a pro just after a few hours of watching YouTube with 'an affordable' camera.
 
Blank_Canvas said:
Yes an interestingly NME is now been given away free !
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This isn't thedemise of publishing though, there is obviously a demand for it still to be printed. If there was no demand, they would close it. The music industry also suffers from 'free music' - I haven't bought music for years. I just listen to the radio now. I have no idea HOW to download music. I gave up trying to learn, it was too complicated.
 
Steve Smith said:
All camera companies are consumer camera companies. Many more 'professional' cameras are bought by amateurs than by professionals. If this were not the case, there wouldn't be enough demand to manufacture the professional models.

Not just cameras, it's the same with guitars, golf clubs, etc.


Steve.
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No, you miss my point. Canon have plenty more fish to fry than just cameras. Sony, Panasonic too. For olympus and fuji these are vanity projects. Nikon are a camera company to the core and are only now trying to diversify.
 
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frod said:
No, you miss my point. Canon have plenty more fish to fry than just cameras. Sony, Panasonic too. For olympus and fuji these are vanity projects. Nikon are a camera company to the core and are only now trying to diversify.
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Nikon are an optics company, they do more than just cameras.
 
frod said:
No, you miss my point. Canon have plenty more fish to fry than just cameras. Sony, Panasonic too. For olympus and fuji these are vanity projects. Nikon are a camera company to the core and are only now trying to diversify.
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No they are not !

Did you miss my earlier post ? I said Nikon 'don't put all their eggs in one basket'. Nikon do so much more than produce cameras:

Its products include cameras, camera lenses, binoculars, microscopes, ophthalmic lenses, measurement instruments, and the steppers used in the photolithography steps of semiconductor fabrication, of which it is the world's second largest manufacturer. (wiki)
 
Blank_Canvas said:
Its products include cameras, camera lenses, binoculars, microscopes, ophthalmic lenses, measurement instruments, and the steppers used in the photolithography steps of semiconductor fabrication, of which it is the world's second largest manufacturer. (wiki)
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I think we once had a Nikon colour matching machine for screen print inks at work.


Steve.
 
Blank_Canvas said:
No they are not !

Did you miss my earlier post ? I said Nikon 'don't put all their eggs in one basket'. Nikon do so much more than produce cameras:

Its products include cameras, camera lenses, binoculars, microscopes, ophthalmic lenses, measurement instruments, and the steppers used in the photolithography steps of semiconductor fabrication, of which it is the world's second largest manufacturer. (wiki)
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Beyond the consumer / pro cameras and optics, the rest all seem to me to be quite niche specialist products for industry that won't be sold in vast quantities or replaced on a regular basis. I don't know the quantities sold or profit margins on these, but they don't seem to have the diversity of the other camera manufacturers.
 
I've been trying to order a D7200, no stock anywere it seems, everywhere I've tried say it's down to the earthquake, this has to be hurting Nikon.
 
twist said:
http://mifsuds.com/index.php?route=product/product&product_id=8624

http://www.jessops.com/online.store..._mmc=td-_-affiliate_name-_-advert_id-_-236543

http://www.digitaldepot.co.uk/digit...-slr/nikon-d7200-digital-slr-camera-body.html
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Tried Jessops, ordered one as the website said available in 2-3 days, once ordered that jumped to 10 days, called them, now mid june at the earliest, so cancelled the order, same with WEX and LCE...

Are the other two sites okay, any experience with ordering from them? Not stores I've ever heard of before, no dierespect intended to either.

Adam
 
Adam Priseman said:
Tried Jessops, ordered one as the website said available in 2-3 days, once ordered that jumped to 10 days, called them, now mid june at the earliest, so cancelled the order, same with WEX and LCE...

Are the other two sites okay, any experience with ordering from them? Not stores I've ever heard of before, no dierespect intended to either.

Adam
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Yeah, they are good retailers.
 
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