New Fuji 400 colour print film?

[Peter B]

This appeared on the Fuji Rumors website with a link to the B&H website. It doesn't seem outrageously priced there, but who knows what it might cost if brought here.

 

[Flighter]

It may well be Kodak film according to this article:
https://kosmofoto.com/2023/04/new-fujifilm-400-film-unveiled-by-us-retailer/

 

[Plain Nev]

The plot thickens. I suppose it might suit Fuji to use badged film. Perhaps they ought to think about changing their name from Fujifilm back to Fujica?