Keywords For SEO

danny_bhoy

danny_bhoy

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I've had a look on various sites and can't seem to find a definitive answer.

Keywords - is it simply a count of how many times you use a certain word on your website? Am I right in thinking the more times you use a word, the more likely you are to be found via a search engine for that search term?

I know that's probably a bit simplistic.

The reason is ask is I've signed up for Woorank - it's a great tool for SEO and it's showing that my keywords are all over the shop and I'm thinking I need to hone them a bit.

Cheers.
 
danny_bhoy said:
Yeah I've read something about Google not liking that. So it's about striking a balance between something readable and relevant to a human but also something Google likes the look of?
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Think it's along those lines :)

Seo, like the Lord, word in mysterious ways... Lol I watch a marketing video yesterday that said having a google+ page will help with seo and Google searches. Not sure how much of that is true, though the more sites your on I guess your reach is a little bigger.
 
Project Valentine said:
Think it's along those lines :)

Seo, like the Lord, word in mysterious ways... Lol I watch a marketing video yesterday that said having a google+ page will help with seo and Google searches. Not sure how much of that is true, though the more sites your on I guess your reach is a little bigger.
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Yeah I made a Google+ page purely for SEO reasons a while ago....think Google are the only ones who actually look at it as, from what I can tell, G+ itself never really got off the ground.
 
Your best bet is to write for your customers - Google will soon find you.

And multiple pages also work well with a different title for every one and a reasonable amount of text and different key phrases and words relevant to each page.

And update regularly - at least once a month, preferably once a week.

As an example if you type in the phrase "Millstreet horse show 2014" you will find this site near the top of page 2 on Google for that phrase because it matches exactly what I'd written yesterday whereas "Millstreet Horse Show" has fallen down a bit but "Millstreet" on its own is nowhere because of the multitude of sites mentioning Millstreet.

So phrases are very important especially in the text as long as they match what your potential customers will actually type in.
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petersmart said:
Your best bet is to write for your customers - Google will soon find you.

And multiple pages also work well with a different title for every one and a reasonable amount of text and different key phrases and words relevant to each page.

And update regularly - at least once a month, preferably once a week.

As an example if you type in the phrase "Millstreet horse show 2014" you will find this site near the top of page 2 on Google for that phrase because it matches exactly what I'd written yesterday whereas "Millstreet Horse Show" has fallen down a bit but "Millstreet" on its own is nowhere because of the multitude of sites mentioning Millstreet.

So phrases are very important especially in the text as long as they match what your potential customers will actually type in.
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That's a good point about key phrases Peter - hadn't considered that.

I'd struggle to update weekly but I think fortnightly might just be achievable.
 
danny_bhoy said:
That's a good point about key phrases Peter - hadn't considered that.

I'd struggle to update weekly but I think fortnightly might just be achievable.
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I forgot to point out that about 7 - 10 keywords or phrases is adequate in the keywords tab and trying to stuff as many as you can is a definite no-no!

As I already said just write the text for your customers not the SEs and you are much more likely to succeed.
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petersmart said:
I forgot to point out that about 7 - 10 keywords or phrases is adequate in the keywords tab and trying to stuff as many as you can is a definite no-no!

As I already said just write the text for your customers not the SEs and you are much more likely to succeed.
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Duly noted Peter, thanks.
 
danny_bhoy said:
Duly noted Peter, thanks.
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And pictures, properly labeled with perhaps the name of the bride and groom and a byline of, say, your business name, also count.

As will displaying them on Flickr and Facebook, either in small size or a label across them to prevent copying..or tweeting about the wedding - all these things can help your business if properly done.

If you type in the phrase "Millstreet Horse Show" and look in Google images a number of my photos also feature there in the first pages, simply because each one has the label "Millstreet Horse Show" and the identifying label.

All these things and more can help your presence on Google.
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