because we wouldnt get a spot in a shopping centre like that for minimal cost.
What scares me is how many will watch it and say "ooh, i can do that, way better of course" then go to jessops and buy a 400d/d60 with kit lens... and get cracking. No doubt I'll see them in the Bull Ring, near the canvas people....

so, who goes?
i think we should remember that they are not into photography like we are.
I know very good managers which lack certain skills but excel in their field