Just had a click about, having never heard of them before. They look like a grey importer based in a rented office in Birmingham, reselling goods from Hong Kong. You could well end up getting stung for import duties which - in their FAQ section - they make it clear they pass on to you. They give you a handy UK adaptor plug, if necessary, and can't guarantee that your product manual won't be in Chinese.
Personally, I'd avoid - if you really want to go with grey imports (and the potential minefield of international warranties), you can do it yourself via eBay and cut out the middle man. Fizi / Froomoo may be cheap, but I'll bet it's a one-man-band acting as an agent for Asian distributors, who will probably be no help at all if something goes wrong.