For that to diminish the appearance quite a lot you're looking at 2 issues, the colour shifts in the skin and the luminosity of the affected areas. There are several skin tone shifts, evening out the skin tones isn't too bad, either use a blank layer and a brush if you want to really pin point it, or else a quicker way would be a gradient map adjustment layer and sample some colour points then brush over his skin, a blend if can keep it off the hair easily. In both cases you'll want the blend mode to colour as thats what your changing. the blotchiness will take more work I'd probably put a dodge and burn layer under the colour layer and try to blend the skins luminocity to match. TBH it's fairly standard skin work, doing it well would take a bit of work to maintain the skin texture I'd post an example but on a jpeg this size it would look good but when you upsize the area would be really flattened and lose texture. You could maybe heat a bit and use frequency seperation for the dodge and burn and use a layer set to luminocity to even out the blotchiness.
I'd question whether it was worth it, if it's family portraits for them and that's how his skin is I'd maybe do a wee bit if dodge and burn on his cheek and forehead at most and probably not even that.