Yes, it's terrible but . . .
It ticks all of the Amazon boxes, i.e. number of photos, description, bullet points, low price etc.
It's only £14.99. Amazon takes about 34%, or £5.09 of that, and postage cost will be about £3, leaving only £6.90 for the cost of the item, and there will only be a gross profit of around 70p. That doesn't allow any meaningful amount of money for good photography, good editing or good copywriting.
The public no longer care about these things, they only care about price.
It's a good example of what Amazon has done to retail sales.