Jessops

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Popped into Jessops in Aylesbury on Saturday for no good reason. I was admiring the empty shelves in the Nikon cabinet; no D300, no D90, no D60, just a lonely D5000. When an eager couple came in looking for a D300. Having seen the empty cabinet they asked the guy behind the counter.

He says "No we only get one a week so you'll have to come back on Tuesday or Wednesday. It will be an ex display model of course but it wont have been on display long as we sell about one a week." Off go eager couple looking for a D300 they can lay their hands on straight away.

Now, would it not make sense to maybe get some more stock in. Hardly surprising they arent doing very well turning down £1000ish just gagging to be spent.
 
I'd imagine Jessops' stock levels with have been reigned in by their suppliers, they used to carry decent stocks, but nowadays they're almost working on a JIT scheme like a supermarket.
 
My local Jessops had a 24-70 f2.8 in stock, ready to collect that day. About the only place in the country I could find one at a reasonable price...
 
Quite a good range of both cameras and lenses in my local Jessops. Was in there last week. Nikon, Canon, Sony and Olympus. From cheap stuff to £1,000-plus lenses. Prices were a bit stange (as usual) - some were really quite keen, and others way over what you might expect.
 
Does depend on the store.

That attitude is extremely strange, however, since there are usually a tonne in warehouse ready to ship out.

Saying "come back next week and take our only d300 off our shelves so we've been de-stocked until next shipment" doesn't sound like something they'd say.

It is likely the couple simply wanted to look at one. No offence but I'm wondering if that's EXACTLY how the story went...

Edit!: beg my pardon totally mis-read the post.

Yes it does make more sense to get more stock in but unfortunately, let's face it, that's the end of that chapter. No more high-street photographic stores! Having said that, Jessops aren't much use as a try-before-you-buy place anyway, because the diminishing stock levels are beyond a joke now.

They would have done well to have a few BIG showrooms dotted around the country, hire staff who have a clue, and go along with the rest of the internet stores.
Much like Warehouse Express.
 
to be fair, yeah, Aylesbury Jessops is VERY small, with all the dslr stuff tucked away behind the window... wouldn't be surprised if they're reducing the stock at that shop significantly tbh.
 
Does depend on the store.

That attitude is extremely strange, however, since there are usually a tonne in warehouse ready to ship out.

Saying "come back next week and take our only d300 off our shelves so we've been de-stocked until next shipment" doesn't sound like something they'd say.

It is likely the couple simply wanted to look at one. No offence but I'm wondering if that's EXACTLY how the story went...

Edit!: beg my pardon totally mis-read the post.

Yes it does make more sense to get more stock in but unfortunately, let's face it, that's the end of that chapter. No more high-street photographic stores! Having said that, Jessops aren't much use as a try-before-you-buy place anyway, because the diminishing stock levels are beyond a joke now.

They would have done well to have a few BIG showrooms dotted around the country, hire staff who have a clue, and go along with the rest of the internet stores.
Much like Warehouse Express.

The irony is, Jessops used to be exactly like Warehouse Express (and Park Cameras, and others). A massive mail order business with a huge warehouse and showroom in Leicester. The WEX catalogue is just like a modern version of the famous Jessops Price List - so much in it, the print was too small to read.

It was Alan Jessop's pride that they stocked as much as they possibly could, and their prices were unbeatable. He would ask visitors to challenge him and pick the most obscure accessory they could think of and then he would take them around the warehouse to find it.

That all changed over ten years ago when the Jessop family sold out, and the disastrous High Street expansion programme was rolled out. That was driven purely by greed of venture capitalists, and the opportunity to float as a plc and make a killing. The problem Jessops now has is that it is locked into property - leases and ownership - that it cannot downscale properly and reshape itself into a contemporary retail model. The business is more about property management and financial juggling than it is about either retail or photography right now.

I went to the site of the original Jessops superstore in Leicester a few weeks ago. It is now Tescos. The prospects are not good.
 
The irony is, Jessops used to be exactly like Warehouse Express (and Park Cameras, and others). A massive mail order business with a huge warehouse and showroom in Leicester. The WEX catalogue is just like a modern version of the famous Jessops Price List - so much in it, the print was too small to read.

It was Alan Jessop's pride that they stocked as much as they possibly could, and their prices were unbeatable. He would ask visitors to challenge him and pick the most obscure accessory they could think of and then he would take them around the warehouse to find it.

That all changed over ten years ago when the Jessop family sold out, and the disastrous High Street expansion programme was rolled out. That was driven purely by greed of venture capitalists, and the opportunity to float as a plc and make a killing. The problem Jessops now has is that it is locked into property - leases and ownership - that it cannot downscale properly and reshape itself into a contemporary retail model. The business is more about property management and financial juggling than it is about either retail or photography right now.

I went to the site of the original Jessops superstore in Leicester a few weeks ago. It is now Tescos. The prospects are not good.

I did not know that, thanks for that :)
I've only been a member of Jessops for 2 years, and only been into photography for 2 and a half.

That sounds like a lovely place to go a window shop :p
 
Why dont we have jessops in every tesco ... you know .... like the post office in w h smith?

Why not? The bigger Tesco's sell Dell computers now!

Pete
 
The problem Jessops now has is that it is locked into property - leases and ownership -


Jessops don't own any of their retail outlets, this is one of the reasons that they haven't had the rug pulled out from under them already. Woolworths, by contrast had a property portfollio that far outweighed the value of the actual business, so it was only a matter of time before the banks moved in on them.

Why dont we have jessops in every tesco ... you know .... like the post office in w h smith?


Because Tesco don't need Jessops, they already sell cameras.
 
Not proper ones. :shake: :)

Pete

They stock what sells. The majority of people want compacts, as Jessops (who not long ago were planning to concentrate on dslr sales) have found to their cost.

Having said that, I can forsee the likes of Tesco or Asda going deeper into the camera market should Jessops go under...
 
Have you seen what boots are doing?

They have a 'pro' photographer (probably just set the camera up on a tripod, set the lights up according to a set of instructions and then take pictures against a white back-drop :p) taking photos of your kids for £35 a pop. Brilliant idea!
 
I did not know that, thanks for that :)
I've only been a member of Jessops for 2 years, and only been into photography for 2 and a half.

That sounds like a lovely place to go a window shop :p

Yes, it was a great place to browse, and of course you always came out with something. As you do. The World Camera Store I think it was called. The Warehouse Express showroom in Norwich is an exact replica, as is their main marketing plan using photo mags for on-page advertising and catalogue distribution.

The notorious Jessops Price List was based on a similar concept to the store, as it forced you to read it. Very hard to read and not very well arranged, you had to scour the whole thing to find what you wanted and guess what, you usually found a few other things along the way :lol: And it was also cheap - the lowest cost was a cornerstone of Jessops philosophy in everything. Even Alan Jessop's car - he had a yellow Rolls then a big Merc when he got rich, but swapped them for an old (dented) diesel Passat he famously borrowed off a rep, and then drove every day for years.

Not many years ago, Jessops were known for two things: biggest range, at lowest prices. By mail order. They tried to expand that, successfully, with a small number of shops in prime big city centres, which could be serviced daily from the central warehouse. But then it was stretched too far, expanding into every town and city, often with two shops, which inevitably diluted both the range that they could offer, and the prices they could sell for. Initially, Jessops was strong enough to do that, but then the internet came along and changed everything. Having said that, few people imagined what the internet could do or what it would become. Internet visionaries were mostly branded as lunatics :eek:

It's easy to see it now, but at the time nobody questioned the wisdom of high street expansion and a guy called Tim Brookes who took over from the Jessops family had gold plated credentials from the city. Jessops was a perfect vehicle to grow through retail expansion, and build with lots of property value to boost a city floatation. Make a fortune and walk away, that was the plan. Tim Brookes did walk away, but without the fortune - attempts at floatation were disastrous.

And now Jessops is lumbered with all this huge property overhead (I think FITP is right, it's leased rather than owned) and the staff costs that go with running lots of shops. In the current climate they just can't get out of that, and the expansion programme never had an exit strategy (and you always need an exit strategy) - growing a business is hard enough, but changing direction or reducing big empires is extremely difficult unless you have planned it in some way, as we are seeing everyday now with older firms. I'm sure that the way to do good business today is blindingly obvious to the Jessops management, but given their starting point that is proving tricky. Basically, sometimes you have to go bust and start again :(

Sorry, I'm being boring now.
 
The earliest Jessops shop I can remember in Manchester city centre was back in the early 1980s when it had a shop on a side street just off John Dalton Street (I forget the name but any TP members in Manchester may recall it). It seemed to be a well stocked shop and I do remember those price lists with miniscule writing.

Sometime in the late 1980s, it moved to St. Mary's Gate into a shop that was previously occupied by another camera shop called Lomax, who went bust (I think). Around 10 years or so later, it moved again to Deansgate where it became a "World Camera Centre", a huge shop compared to the previous one.

At the same time there was another camera shop in St. Peter's Square called Tecno. This disappeared and Jessops briefly had this one too as well as the one in Deansgate.

Sadly, the St. Peter's Square branch has long gone and the mega-store in Deansgate closed its doors around Christmas last year. We're now left with just a small shop in Princess Street.
 
I'm not a fan of Jessops, they permanently lot my custom last week for their customer service (or lack of) and trying to sell me an ex display model, (which is effectively secondhand after so many customers have fiddled with it,) at full price, not answering telephones, not being interested in my custom and lying...so they pretty much sealed the deal that I'd take my custom elsewhere...shame, they lost a £500 sale.
 
I used to shop at Jessops Deansgate branch, its a shame that it shut down.

Customer service 10/10
Able to test equipent prior to purchase 20/10
Price Match 10/10
Stock 10/10

You cant really put all the blame on Jessops.
Plus put yourself in the staffs position, low pay, unsecure prospects, customer flak

In my opinion customers that buy on the internet are responsible for a percentage for their demise.
 
TBH I prefer to research things like cameras and equipment or other yummy purchases online, then go and physically buy them.

Me too, and lots of other people shop that way. It's great.

But you do need a shop to make the final decision and purchase. And if Jessops goes, a lot of that opportunity will go with it.

You will have to research and buy online, sight-unseen. I don't like doing that when I'm spending serious cash.
 
I find Jessops stores to be terribly understocked, but the worst part is that the staff are not well trained.

I don't mean under trained in the cameras themselves (which most are useless at), but they are not trained in selling.

I have never ever had anyone suggest alternatives or ask if i want to order something if i have enquired in store.
They have never even bothered to qualify me and try to upsale if im looking for something cheap.

This is what happens when you have a workforce which is 90% part-time school kids or full time school leavers and you pay them min-wage.
 
I'm not a fan of Jessops, they permanently lot my custom last week for their customer service (or lack of) and trying to sell me an ex display model, (which is effectively secondhand after so many customers have fiddled with it,) at full price, not answering telephones, not being interested in my custom and lying...so they pretty much sealed the deal that I'd take my custom elsewhere...shame, they lost a £500 sale.

Seen that with my own eyes too. Really really wrong. Its little things like this that add up and make people go elsewhere due to lack of trust. I dont expect they will be around much longer anyhow.
 
I have never ever had anyone suggest alternatives or ask if i want to order something if i have enquired in store.

You would probably find yourself waiting a long time for anything you wanted ordering.

I am happy to give my business to local shops, but the Jessops branch near where I live always seem to quote a minimum of 4 weeks for anything I wish to order. My last enquiry was for a reversing ring, and bearing in mind that Nikon UK had them in stock, I fail to see why it would take a whole month to get hold of it. I ended up buying a used one at Grays in London.
 
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