Fashion photography... any tips?

ajax_andy

ajax_andy

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Andy
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I've been asked to shoot for a small fashion company at short notice and wondered if anyone had any tips?

I'm experienced at portraiture so am just wondering if there's any subtle differences in how to shoot that I need to be aware of?

I'm thinking of obviously making sure the clothing is lit well (it's just t-shirts and no other items), and maybe trying to be a little edgy as that's what the company is aiming for... but any other things I haven't thought of?

Any help would be greatly appreciated as the shoot is on Saturday
 
Portraiture is all about the person (or people), fashion is all about the garment (or accessory/jewellery)
 
meonshore said:
Portraiture is all about the person (or people), fashion is all about the garment (or accessory/jewellery)
Click to expand...

+1

ignore the model, etc its about the garment, to be honest we see this all the time, clients trying to be all moody and cool etc, nobody gives a toss...... they want to buy a tshirt ! especially blokes, slightly different for womens.

We shoot thousands of images like this and more often than not the model is the same through out the entire season/shoot.
 
Thanks for the replies :)

Looking at a lot of fashion photography it often seems the togs break the rule of focussing on the eyes and instead put the focal point on the garment or accessory they company are advertising... is this a known 'rule' of fashion photography, or is it only done in certain circumstances?
 
IMVHO

You are either hired because you have a distinct style, and you bring that style to the shoot, or you are hired as a trusted camera operator who can deliver the style the art director / buyer wants to portray.

Either way really it is in your hands to deliver what the client is expecting.....
 
meonshore said:
IMVHO

You are either hired because you have a distinct style, and you bring that style to the shoot, or you are hired as a trusted camera operator who can deliver the style the art director / buyer wants to portray.

Either way really it is in your hands to deliver what the client is expecting.....
Click to expand...

Without a doubt... I confident I can deliver a great set of shots but am just really wanting to ensure there's not something I've not considered that could mean a 5 or 10% difference in the end quality :)
 
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